Brand Manager for a Popular Pet Food & Treat Company

Area : Los Angeles, CA

Description : Our client is a popular pet food and treat company dedicated to the health and happiness of pets. They are part of a family-owned food and agriculture company that has been around for over a century, but operate in many ways like a thriving start-up. They are seeking a roll-up-your-sleeves Brand Manager to lead traditional brand management, art development, and go-to-market strategies for the company.

Responsibilities:

- Define and manage the brand communication strategy using a variety of media

- Own the development and messaging of the brand narrative

- Create, execute, and manage marketing programs and campaigns

- Develop global brand marketing presentations and materials

- Develop and maintain strong brand standards for adaptable yet consistent execution

- Identify optimal product positioning

- Coordinate with Product Development on new products

- Oversee the creation of all brand collateral, retail marketing, and promotional support materials

- Work with the social media team to guide strategy and messaging

Requirements:

- Bachelor's degree in Marketing, Business, or related field. MBA preferred

- 4+ years of experience in brand management, brand marketing, or marketing management

- Graphic design experience, a bonus!

- Proven ability to work cross-functionally

- Experience managing a brand across multiple markets

- Creative thinker and problem solver – entrepreneurially-minded
 

Published : Apr 16, 2021

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